Pages Navigation Menu

In Social Networks, Not All Opinion Leaders Are Created Equal

Posted by on Jul 4, 2012 in Influence, Social Networks | 0 comments

In Social Networks, Not All Opinion Leaders Are Created Equal Marketers have known for a while that they need to find opinion leaders...

Read More

Brand Advocates Are Here to Help

Posted by on May 26, 2012 in Influence | 0 comments

Brand Advocates Are Here to Help Many advocates frequently recommend products and services online and off Brand advocates are consumers...

Read More

Recommendations and the Power of Your Social Influence. Refer.ly- a Game Changer

Posted by on May 24, 2012 in Influence | 0 comments

Refer.ly – Game Changer Do you like sharing amazing discoveries with your network? How much more would you like it if you got paid?...

Read More

The Real Meaning of Social Influence

Posted by on May 21, 2012 in Influence | 0 comments

Clout vs. Klout – Or the Real Meaning of Social Influence I’ve done some reading lately which has brought together and focused my...

Read More

TV Viewers Carry the Conversation to Social Networks

Posted by on May 17, 2012 in Interactive Media | 0 comments

TV Viewers Carry the Conversation to Social Networks Almost one in five viewers starts watching a show after reading about it online...

Read More

Facebook fans are worth more to brands

Posted by on Apr 10, 2012 in Influence, Information Intelligence | 0 comments

Forrester Blogs. APRIL 09, 2012 Proof that Facebook fans are worth more to brands by Josh Bernoff The debate about the value of Facebook...

Read More

What Marketers Should Know About Brand Advocates

Posted by on Mar 5, 2012 in Influence | 0 comments

What Marketers Should Know About Brand Advocates Most make recommendations at least once a month Brand advocates are consumers who...

Read More

Women’s Influence on Purchase Decisions on the Rise

Posted by on Feb 1, 2012 in Influence, Social Networks | 0 comments

Women’s Influence on Purchase Decisions on the Rise Millennial women most likely to broadcast shopping decisions, recommendations Today’s...

Read More

What Google’s privacy changes will mean for you?

Posted by on Jan 25, 2012 in Social Networks | 0 comments

While Google is currently dealing with disgruntled investors over not meeting projected fourth-quarter profits, the search giant is...

Read More